Track and Report on E-commerce Store Revenue

How to Track and Report on E-commerce Store Revenue

Socialtility enables you to track social media, campaign, and share button revenue across various e-commerce platforms. This guide provides general instructions for integrating your store with our tracking system. For Shopify or WooCommerce, please refer to their dedicated guides.

---

Steps to Track E-commerce Revenue

1. Obtain Your Sale Tracking Pixel:
   • Retrieve your account-specific sales tracking pixel from Workspace > Account Preferences.
2. Copy the Pixel Code:
   • Copy the tracking pixel code to your clipboard.
3. Log in to Your E-commerce Admin:
   • Locate the section where you can add a third-party script or pixel to your order confirmation page.
4. Paste the Tracking Code:
   • Paste the pixel code into the designated field.
   • Replace the "0.00" part with the variable parameter provided by your e-commerce platform.
5. Save Changes:
   • Click Save to apply your modifications.
6. Consult Developer or Documentation:
   • Purchase variables vary between platforms. Common examples include:
     • Shopify: {{ total_price | money_without_currency }}, 'currency':'USD'
     • Magento: <?php echo $amount; ?>
     • WooCommerce: <?php echo $order->get_order_total(); ?>
     • Squarespace: {orderGrandTotal}
     • BigCommerce: %%ORDER_SUBTOTAL%%

---

Need More Help?

If you're experiencing issues, have questions or need assistance feel free to reach out to our Support Team or consult our FAQs.