Reporting & Analytics
Campaign Split-Test Results Reports
Campaign Split-Test Results Reporting
Socialtility enables you to evaluate the performance of split tests across your campaigns, helping you determine which strategies drive the best results.
Video Guide
Watch the video below for a step-by-step walkthrough on accessing and interpreting split-test results.
Steps to View Split-Test Reports
- Navigate to Reports:
- Click on "Reports" in the left navigation menu and select "Campaigns."
- Set the Date Range:
- Ensure the selected date range covers the entire duration of the campaigns you want to evaluate.
- Access Split Test Reports:
- Switch to Data View and toggle on the Split Test Reports switch.
- This will display a list of split tests conducted.
- Analyze Performance:
- Compare metrics such as visits, revenue, sales, and leads between different campaigns.
- Identify which campaign performed better based on these metrics.
- Export User Data (Optional):
- Select a split test campaign and choose "Export User List" from the actions menu to obtain detailed user data in CSV format for further analysis.
By leveraging split-test reports, you can gain valuable insights into your campaign performance and make data-driven decisions to optimize your marketing strategies.
Need More Help?
If you're experiencing issues, have questions or need assistance feel free to reach out to our Support Team or consult our FAQs.